TEAM
The people who make
Milano Licensing Day possible
A team of professionals working every day to design, curate and grow Milano Licensing Day, turning ideas, relationships and visions into a concrete event.
Behind Milano Licensing Day is MLD Entertainment
MLD Entertainment is the company that, since 2001, has helped brands and companies grow in the world of licensing and entertainment, with a constant focus on trends, consumption habits and new generations.
Since 2006, it has organized Milano Licensing Day, Italy’s leading licensing event. In 2026, it exported the format to Spain, where Licensing Day Espana took place in April.
In collaboration with BVA Doxa, since 2016 it has also created the K Marketing Forum, the only Italian event dedicated to marketing strategies for Families, GenZ and Kids.
Beyond B2B events, MLD Entertainment keeps the industry updated with news, articles, interviews and insights, fueling dialogue among the key players in the market.
PAOLO LUCCI
MANAGING DIRECTOR & FOUNDER
A solid background in marketing and sales at companies such as Ferrero and Hasbro found new energy thanks to the spark ignited at The Walt Disney Company, leading not only to the agency that bears his name, but also to a distinctive passion for strategic brand extension.
VANESSA STILLITANO
MARKETING & COMMUNICATION
An expert in organizing B2B events, with a passion for developing new formats and content. Marketing, communication, strategic partnerships, flexibility and a smile are the ingredients that define her.
GISELLA BARABINO
MARKETING & CONTENTS
From the first Licensing Guide to the latest event on the calendar, she brings together every small detail while meeting the needs of every client. Enthusiastic, attentive and pragmatic, she always tries to bring a smile to every meeting.
EROS CASULA
IT MANAGER
He brings order to digital chaos and solves problems: from management systems to servers, from websites to IT infrastructure and tailor-made solutions, he is the kind of IT professional who always finds a way to make things work.
