PRESS
ESSENTIAL INFORMATION
TO TELL THE STORY OF THE EVENT
Media content: Press Day information, official materials,
contacts for accreditation and press review resources, to follow and report on
Milano Licensing Day.
PRESS DAY
17 September 2026
Via Tortona 35
09:30 -18:00
Assogiocattoli Press Day is a key moment within Milano Licensing Day.
A rich program, developed in close synergy with ASKANEWS and in collaboration with CIRCANA and NIQ, dedicated to the analysis of market trends and the latest news from the games and toys, early childhood, festivities and party sectors, ahead of Christmas and the main commercial campaigns.
During Press Day, the following will be presented:
- updated industry data
- market scenarios
- in-depth content for the press
- discussion moments with key players across the toy and game supply chain
- ASSOGIOCATTOLI HALL OF FAME AWARDS 2026
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